It has been an exciting season of growth for my company publishing Selah Press. My dear friend and mentor Donna Maria of Indie Business suggested that I start teaching classes to author-preneurs. I took her advice and I couldn’t be happier. I’ve called the series Author-preneur Training. For the summer I am mostly teaching pop-up classes.
The live teleseminars have the added benefit of a question and answer session plus access to a private Facebook page. But if you can’t make a session or you missed one you’d really like to catch I make the recordings available for sale. (Minus the Q&A session though.)
Writing for the Web – 1 Hour Pop-up Class $17.00
LIVE Teleseminar will be held June 13rd at 8 p.m. EST
Readers have different expectations, behaviors and attention spans when they are online. This pop-up class will help you understand the difference between writing for print versus writing for the web. This will help you adjust to the needs of online readers through web design, writing style, structure and search engine optimization. This will be a useful course for authors and entrepreneurs who want to adjust their writing to enhance their online reach.
A Book’s Supporting Parts—And How to Use them Effectively to Enhance Your Manuscript $17.00
LIVE Teleseminar will be heldJune 20th at 8 p.m. EST 1 Hour Pop-up Course
Do you know what supporting material you will need when you self-publish your book? Have you put any thought into your author bio, back cover copy, the dedication, introduction and so forth? Most authors find themselves playing catch up at the last minute creating all the supporting material for your book. But in reality all the parts should work in harmony with one another. The best way to do that is to create the title, subtitle, back cover copy, author bio, dedication, table of contents, preface, introduction, acknowledgments, about the author page, resources and more. Even the press release should be considered before you publish your book. Let us you weave the details into the writing and editing process. Learn from Loral Pepoon and Kayla Fioravanti, as they share knowledge garnered from more than 50 combined years of experience in editing and publishing.
Author Branding – 1 Hour Pop-up Class $17.00
LIVE Teleseminar will be held July 18th at 8 p.m. EST
Have you ever looked at an author website and determined that they must have a huge marketing team behind them? They look so put together with matching website, social media and book covers! Most likely that author has done it all themselves or hired the work done for them. You can create your own author brand or at least become knowledgeable enough to direct someone you hire to do it the right way.
4 Weeks to Start Writing Your Book – Summer Session $47.00
August 8th, 15th, 22nd and 29th
Phone sessions are held MONDAY nights at 8 p.m. Eastern Time
Turn your idea and scribbled notes into a solid start on publishing your book. During the 4 weeks you will be held accountable to follow through the steps necessary to get started on your writing dream. This class is for the dreamer who has always said, “I’m going to write a book someday.” Now is the time to get that ball rolling, start the steps, and learn the basics of self-publishing.
This course will answer: “How do you eat an elephant?”
Answer: “One bite at a time.”
4 Week Walk Through Self-Publishing – September Session $87.00
September 1st, 8th, 15th and 22nd.
Phone sessions are held Thursday nights at 8 p.m. Eastern Time
This course is for those who want a step by step walk through the self-publishing process using CreateSpace. It will be most useful to those who have already written their book, gone through editing, and are ready to self-publish their book, but is open to anyone in any stage of the process. We will walk through formatting for CreateSpace during the 4 weeks. You will assigned significant homework. We will troubleshoot and work through issues as they come up as a group.
4 Week Walk Through Kindle Publishing – October Session $87.00
October 6th, 13th, 20th and 27th.
Phone sessions are held Thursday nights at 8 p.m. Eastern Time
This course is for those who want a step by step walk through the self-publishing process using Kindle Direct Publishing. It will be most useful to those who have already written their book, gone through editing, and are ready to self-publish their book, but is open to anyone in any stage of the process. We will walk through formatting for Kindle Direct Publishing during the 4 weeks. You will assigned significant homework. We will troubleshoot and work through issues as they come up as a group.
An Overview of Author Marketing Opportunities – Audio Recording $7.00
An Overview of Author Marketing Opportunities, was taught as an one-hour pop-up class. It is now available as an audio recording. This session is jam-packed with helpful information about special marketing avenues available specifically to authors to promote their books. This class will be helpful to authors, whether you have already published a book or are on the road to publication.
An Overview of the Editing Process – Audio Recording $7.00
Selah Press Author-preneur Training for An Overview of the Editing Process, was taught one-hour pop-up class. This session is jam-packed with helpful information about what to expect in the all-important book editing process. The information will help break down the steps of editing and to set your mind at ease. Learn from Loral Pepoon and Kayla Fioravanti, as they share knowledge garnered from more than 50 combined years of experience in editing and publishing.
Loral Pepoon has served as a managing editor, creative director, marketing manager and writer in large, well-known universities, financial service corporations and ministries, including a well-known Christian book publisher, for nearly 20 years. Loral holds a Master of Journalism/Advertising from the University of Kansas. Since founding Cowriter Pro in 2015, Loral has collaborated with several self-published Christian authors and visionaries to craft, chisel, transform and birth 14 books.
Kayla Fioravanti has published 8 books of her own while working with a variety of editors. She was the managing editor for 360 Degrees of Grief: Reflections of Hope. Kayla has a long history of working with editors as a writer and working with writers as an editor. She has been writing for publication for over 30 years and helped birth 26 books in the past 2 years.
Creating Content for Authors & Entrepreneurs – Audio Recording $7.00
Creating Content for Authors & Entrepreneurs with Christine Laureano and Kayla Fioravanti was taught as a 1 hour pop-up class. Now it is available as an audio recording. Writing content is about taking your reader on a journey. When you’re creating content for your blog, email, or other medium to use for your business, you’re not just talking (writing) to a reader, you’re talking (writing) to a potential partner (your ideal customers.) Whatever your reason for writing, you want to capture your reader’s attention and keep them reading. When using content for your business, you also want your reader to take some kind of action, so you can keep engaging with them long after this story is finished. To make your content more compelling, your mission is to take your reader on a journey. This is not any ordinary journey…
An Awesome Social Media Platform Author-preneur Class – Audio Recording $27.00
Are you overwhelmed with social media and don’t know where to start? Or want to know how to improve your social media reach? Are you using the right social media for your target demographics? This audio recording class with PDF homework and resource page is for you.
Start Your Book Author-preneur Class – Audio Recording $27.00
Turn your idea and scribbled notes into a solid start on publishing your book. This option is the audio recording and homework from the first session.